Page 0: Page 1: 모바읷 읶터넷 사용자가 원하는 것 Reagan Hwang, Microsoft Page 2: Page 3: Page 4: Page 5: Page 6: Page 7: Page 8: Page 9: Page 10: Page 11: Page 12: Page 13: Page 14: 회사 도착 • 충전… • 사진 옮기기… Page 15: Page 16: UX(Concept) UI(Concept) Form Factor(Concept) Design(Concept) Service(Concept) Marketing(Concept) Brand(Concept) … Page 17: AH-HA! Page 18: Korean Users Page 19: Page 20: Page 21: Mobile Web Trends 2009 Simple options White space Lack of images Sub-domains instead of .mobi or separate domains • Prioritized content • • • • http://www.smashingmagazine.com/2009/01/13/mobile-web-design-trends-2009/ Page 22: 이야기 Page 23: Page 24: Context Page 25: 층층 유비쿼터스 시대 Page 26: • http://uxfactory.com/490 Page 27: What users do? • http://uxfactory.com/378 Page 28: Page 29: Microsoft Technologies • • • • • • Windows 777 Silverlight .NET Live Mesh Sync Azure Page 30: 전이 Page 31: • http://uxfactory.com/487 Page 32: HD Streaming Page 33: • http://uxfactory.com/385 Page 34: PC to Phone Page 35: By 2013, Smartphones will double their share of all cellphones to about 20 percent, reports In-Stat (http://www.in-stat.com). Global smartphone growth this year will be strong globally, but even stronger in the US market. Page 36: 익숙함 Page 37: ID to Icon Page 38: Next Mobile GUI issues Page 39: 재활용 Page 40: 매핑 Page 41: DOOH+mobile • http://uxfactory.com/340 Page 42: AR http://uxfactory.com/775 Page 43: Common Challenges in Designing for Mobiles • • • • • Variety of screen sizes Lack of understanding Rapid change Testing challenges Deciding on what is essential Page 44: Multiple Screen Sizes Page 45: Page 46: Page 47: • http://sender11.typepad.com/sender11/2008/04/mobile-screen-s.html Page 48: Page 49: Odd-sized screens Page 50: Strategy. Define device groups http://mobiforge.com/designing/story/eff ective-design-multiple-screen-sizes Page 51: 역치 Page 52: • http://library.ixda.org/node/20 Page 53: Usability Matters Page 54: Mobile Usability Average success rates • http://www.useit.com/alertbox/mobileusability.html Page 55: Destination Centered UI Page 56: For App developers • http://uxfactory.com/806 Page 57: UI Prototyping using Expression Blend • • • • • • 빠르고 정확한 프로토타이핑 풍부한 UI 컨트롤 제공 사용자 정의 컨트롤 실제 디자인/개발에 사용 인터랙티브 플로우 제작 사용자 테스트 용의 Page 58: 기쁨 마음이 움직이게 Page 59: Page 60: Page 61: